PLAY VIDEOWhen a business goes through a rebranding process with Vivid Imagination, the work doesn’t end as soon as the new logo and assets have been signed off.
One of the next stage’s most pressing moments comes when a brand needs to be launched internally, with all of the pressures that come alongside that.
When asked to get involved, we immediately threw our hat in the ring to do an animated explainer video, showcasing the new ‘visual signature’ Doodle Dots to play out the company values – and more.
It was an effective, engaging way to present the new brand to an array of internal stakeholders.